Are People Still Starting Podcasts in 2025? (Data Says Yes)
If you thought the podcast boom had slowed down in 2025, think again. While the number of total active podcasts has stabilized compared to the explosive growth of 2019 to…
If you thought the podcast boom had slowed down in 2025, think again. While the number of total active podcasts has stabilized compared to the explosive growth of 2019 to…
In 2025, the biggest podcast profits flow to a mix of top-tier independent creators, established networks, and brands that treat podcasting as a distribution and authority channel rather than a…
Podcasting in 2025 is not only about more shows and more listeners. It is about understanding which listeners are growing fastest and what they are tuning into. For brands, creators,…
About This Episode: Unlock the secrets to scaling your business with AI. In this episode of the Command Your Brand Show, host Josh Silvestro dives deep into innovative strategies to…
Video podcasts in 2025 deliver materially higher engagement and reach than audio-only shows, which is why platforms like YouTube and Spotify have made video central to discovery. Audiences spend more…
In 2025, Spotify and Apple Podcasts remain the two largest podcast apps by listening share, with YouTube now a major force as video podcasting grows. Spotify leads in many markets…
Smartphones remain the dominant device for podcast listening in 2025, accounting for the majority of all consumption, followed by smart speakers, computers, connected TVs, and in-car systems. The smartphone's portability…
Podcast monetization in 2025 is more diversified than ever, with creators combining advertising, subscriptions, memberships, live events, and direct business development rather than relying on a single stream. Dynamic ad…
Podcasts go viral in 2025 primarily through short-form video clips that spread on YouTube Shorts, TikTok, and Instagram Reels and pull viewers back to the full episode. The data points…
There is no single ideal length, but the data in 2025 shows most successful podcasts land between 20 and 45 minutes, long enough to deliver real value and short enough…