Case Studies: Dr. Scott Vrzal
Dr. Scott Vrzal
DETAILS
Company Name: Vrzal Chiropractor
Dr. Scott is a Chiropractor out of Laguna Niguel CA who has written a book and is using this campaign to get traction for his book on Migraines – this has been a 3 year endeavor – but the book is going to be ready for the new year.
Dr. Vrzal is the founder of Vrzal Chiropractor. He released a book called “The Headache Advantage” and we helped him sell the book
We Booked Top-tier podcasts
Therapeutic Food Solutions-Therapeutic Diet, Chronic Illness, Autoimmune, Food Solutions, Go Paleo, Gluten-Free, Disease Mana - 2nd showing
Thyroid Answers Podcast
What’s The Value
- In order to show the dollar value of visibility we compare reach to standard podcast advertising price. The difference here is you're the featured guest, so the episode is focused on you, not just a 60 second ad, but here's how valuable the air time you're getting is...
- The example is an ad placement that's $25 per thousand for a 60 second placement.
- The PR Firm then multiplies that number by the thousand of their reach. 30,000 is 30 thousands, so $25*30=$750*30 minutes (length of episode)=$22,500
- They tell you the value of your placement is $22,500.
- Apple podasts knows people are listening to you for 80% of a 30-45 minutes episode.
HUGE VALUE
Dr. Scott Vrzal- 24 Shows
| Show | Host | # of DOWNLOADS | |
|---|---|---|---|
| 1 | Command Your Brand Show | Jeremy Slate | 2,000 |
| 2 | Open-Minded Healing | Marla Miller | 2,000 |
| 3 | Human Optimization Podcast | Lisa Pitel-Killah | 4,100 |
| 4 | Therapeutic Food Solutions | Marian Mitchell | 2,000 |
| 5 | How's Your Health? Podcast with Jaymie Icke | Jaymie Icke | 10,000 |
| 6 | The Natural Health Rising Podcast | Rachel Smith | 3,3300 |
| 7 | Confidence Through Health | Jerry Snider | 2,000 |
| 8 | The Back Doctors Podcast | Dr. Michael Johnson | 2,000 |
| 9 | The Dr. Haley Show | Dr. Michael Haley | 2,000 |
| 10 | The Wellness Prescription | Dr. Claudia Machiella | 2,000 |
| 11 | Learn True Health | Ashley James | 29800 |
| 12 | Finding Genius Podcast | Richard Jacobs | 940 |
| 13 | What the Health?!? The Doctor's Chat | Greg Eckel | 2000 |
| 14 | Therapeutic Food Solutions-Therapeutic Diet, Chronic Illness, Autoimmune, Food Solutions, Go Paleo, Gluten-Free, Disease Mana - 2nd showing | Marian Mitchell | 2,000 |
| 15 | Endurance Minded | Taylor Thomas | 4,000 |
| 16 | Robert Scott Bell Show Podcast | Robert Scott Bell | 357 |
| 17 | Thyroid Answers Podcast | Dr Eric Balcavage | 8,500 |
| 18 | Balancing Hormones Naturally | Leah Brueggemann | 3,000 |
| 19 | The Crooked Spine Show | Dr. Anthony Ratkovic | 2,000 |
| 20 | Forever Fit with Carol Covino | Carol Covino | 2,000 |
| 21 | The Fitnessista Podcast: Healthy In Real Life | Gina Harney | 861 |
| 22 | The Root of The Matter | Dr. Rachaele Carver | 4000 |
| 23 | The Grimerica Show | Darren Grimes | 4,600 |
| 24 | Hello Health, Moms Empowered | Pamela Wirth | 156 |
| 25 | People of Purpose | Tanur Badgley | 243 |
| 26 | Fix Your Sciatica Podcast | Dr. Ashley Mak | 2,100 |
| 27 | LIVETHEFUEL | Scott Mulvaney | 2,000 |
| 28 | Carnivore Conversations | Dr. Kiltz | 2,300 |
| 29 | The Natural Nurse and Dr. Z | Progressive Radio Network | 362 |
| Total Estimated Listenership Reach: | 102,619 | ||
| Podcast Program Ad Rate Total Value($25/CPM*30Min) | $75,464 | ||
“Do it. If you’re pondering Command Your Brand, you can’t go wrong. It’s gonna help you become who you wanna be. It’s gonna help you fulfill your dreams.”
Dr. Scott Vrzal
CEO, Vrzal Chiropractic
Ready to See How We Can Help?
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