Health Expert. Author. Voice for Natural Healing.
Dr. Scott Vrzal - Founder, Vrzal Chiropractic
Category: Holistic Health & Chiropractic
Mission: Launching “The Headache Advantage” and building market authority
Campaign Reach: 102,619 podcast listeners
Media Value: $75,464 earned visibility
Breakthrough: Strategic podcast appearances helped convert a 3-year book journey into national traction
Challenge
Challenge
Dr. Scott Vrzal had spent three years writing his book, The Headache Advantage – a science-meets-spirituality approach to healing migraines.
As the book neared its release, he knew a simple launch wasn’t enough. He needed visibility, trust, and credibility in a saturated natural health market.
The mission: position Dr. Vrzal as a thought leader in holistic migraine relief and generate traction for his book.
Solution
We designed a custom podcast campaign that gave Dr. Vrzal long-form platforms to share his unique framework for migraine relief.
From natural healing to performance health shows, his message reached patients, practitioners, and wellness-seeking listeners across the country.
Each appearance became an opportunity to teach, connect, and position his book as a solution – not just a product.
Results
29 podcast interviews across wellness, chiropractic, and biohacking
102,619 total estimated listener reach
$75,464 estimated value in earned media
Positioned “The Headache Advantage” to a warm, trusted audience
Accelerated awareness just before launch
Built authority as a voice in natural headache solutions
In His Words
In His Words
“Do it. If you’re pondering Command Your Brand, you can’t go wrong. It’s gonna help you become who you wanna be. It’s gonna help you fulfill your dreams.”
Why It Matters
Why It Matters
Most health experts launch a book and hope for results. Dr. Vrzal built authority first—through strategic podcast appearances that earned trust long before the book hit shelves.
By the time The Headache Advantage was released, the market already knew his name, his message, and his mission.
You Don’t Just Launch a Book. You Launch a Brand.
Dr. Vrzal used podcasts to build trust, message clarity, and audience alignment.
We Booked Top-tier podcasts
Therapeutic Food Solutions-Therapeutic Diet, Chronic Illness, Autoimmune, Food Solutions, Go Paleo, Gluten-Free, Disease Mana - 2nd showing
Thyroid Answers Podcast
Dr. Scott Vrzal- 24 Shows
| Show | Host | # of DOWNLOADS | |
|---|---|---|---|
| 1 | Command Your Brand Show | Jeremy Slate | 2,000 |
| 2 | Open-Minded Healing | Marla Miller | 2,000 |
| 3 | Human Optimization Podcast | Lisa Pitel-Killah | 4,100 |
| 4 | Therapeutic Food Solutions | Marian Mitchell | 2,000 |
| 5 | How's Your Health? Podcast with Jaymie Icke | Jaymie Icke | 10,000 |
| 6 | The Natural Health Rising Podcast | Rachel Smith | 3,3300 |
| 7 | Confidence Through Health | Jerry Snider | 2,000 |
| 8 | The Back Doctors Podcast | Dr. Michael Johnson | 2,000 |
| 9 | The Dr. Haley Show | Dr. Michael Haley | 2,000 |
| 10 | The Wellness Prescription | Dr. Claudia Machiella | 2,000 |
| 11 | Learn True Health | Ashley James | 29800 |
| 12 | Finding Genius Podcast | Richard Jacobs | 940 |
| 13 | What the Health?!? The Doctor's Chat | Greg Eckel | 2000 |
| 14 | Therapeutic Food Solutions-Therapeutic Diet, Chronic Illness, Autoimmune, Food Solutions, Go Paleo, Gluten-Free, Disease Mana - 2nd showing | Marian Mitchell | 2,000 |
| 15 | Endurance Minded | Taylor Thomas | 4,000 |
| 16 | Robert Scott Bell Show Podcast | Robert Scott Bell | 357 |
| 17 | Thyroid Answers Podcast | Dr Eric Balcavage | 8,500 |
| 18 | Balancing Hormones Naturally | Leah Brueggemann | 3,000 |
| 19 | The Crooked Spine Show | Dr. Anthony Ratkovic | 2,000 |
| 20 | Forever Fit with Carol Covino | Carol Covino | 2,000 |
| 21 | The Fitnessista Podcast: Healthy In Real Life | Gina Harney | 861 |
| 22 | The Root of The Matter | Dr. Rachaele Carver | 4000 |
| 23 | The Grimerica Show | Darren Grimes | 4,600 |
| 24 | Hello Health, Moms Empowered | Pamela Wirth | 156 |
| 25 | People of Purpose | Tanur Badgley | 243 |
| 26 | Fix Your Sciatica Podcast | Dr. Ashley Mak | 2,100 |
| 27 | LIVETHEFUEL | Scott Mulvaney | 2,000 |
| 28 | Carnivore Conversations | Dr. Kiltz | 2,300 |
| 29 | The Natural Nurse and Dr. Z | Progressive Radio Network | 362 |
| Total Estimated Listenership Reach: | 102,619 | ||
| Podcast Program Ad Rate Total Value($25/CPM*30Min) | $75,464 | ||
Work With Us
If you’re an expert with a book, product, or breakthrough message – let’s get it into the right ears.
Command Your Brand builds media visibility that converts credibility into long-term impact.
The Real Value of Podcast Visibility
This isn’t a one-minute ad. It’s thirty minutes of stage time where you’re the authority.
To quantify that, we compare it to standard podcast advertising rates. A 60-second ad typically runs $25 per 1,000 listeners.
If a show reaches 30,000 listeners, that’s $750 for a single ad.
Now extend that across a 30-minute featured interview.
That airtime is worth $22,500 by ad standards — but instead of a commercial, the episode is about you.
Apple Podcasts data shows listeners stay for 80% or more of each episode. That means they’re hearing your story, your message, and your offer.
This is visibility with gravity. Presence that builds trust.
And value that compounds long after the episode ends.
That’s authority, trust, and time working together to create real ROI.