Case Studies : Mike Cotayo
Mike Cotayo

DETAILS
Funny Man: Mike Cotayo
Mike Cotayo has been captivating audiences for over 20 years. His style is a blend of high-energy performance, quick wit, and engaging crowd work. He recently recorded his first Pay-Per-View Comedy Special, “Crossing The Line,” which was taped live and released on Roku TV. He recently filmed a special for All Media TV. In 2017, Mike was awarded Top Comedian at The Philadelphia Pride Comedy Festival.
Mike also guest-starred opposite Colin Quinn on episode 6 of Rising of The Radio Show where he played Colin’s disabled, wheelchair-assisted stalker.
We Booked Top-Tier Podcasts
Talking Points
- Living With A Lifetime Of Unresolved Stress: The Signs & Physical Symptoms Of Unsolved Accumulated Stress
- Stress Management Vs. Stress Resolution: What’s The Difference & How To Find Permanent Solutions
- Escaping The “Fight Or Flight” State Of Mind: How Incorrect Perceptions Of Reality Fuel A False Dichotomy Between “Fight” & “Flight”
- Modern Day Stress Management: How Modern Day Sources Of Stress Differ From The Past & The New Tools Needed To Address Them
- Symptoms Are Blocking Solutions: Zooming Out To See The Bigger Picture & The Root Causes of Stress
- Re-Defining Success: Simplifying Success to Mean the Expression Of Your Authentic Self
- True Transformation VS Cheerleading: How to Be Your Best Advocate When Processing Physical & Spiritual Trauma
- True Transformation: The Process Of Removing Physical Stress To Enjoy Your Present
- How Healing Other’s Heals YOU & Healing Yourself Heals Others
- The Daily Drugs That Keep Your Brain Locked Into An Inappropriate Stress State
- Bridging The Gap Between Inner and Outer Honesty to Achieve Freedom & Inner Peace
HUGE VALUE
What’s The Value
- In order to show the dollar value of visibility we compare reach to standard podcast advertising price. The difference here is you're the featured guest, so the episode is focused on you, not just a 60 second ad, but here's how valuable the air time you're getting is...
- The example is an ad placement that's $25 per thousand for a 60 second placement.
- The PR Firm then multiplies that number by the thousand of their reach. 30,000 is 30 thousands, so $25*30=$750*30 minutes (length of episode)=$22,500
- They tell you the value of your placement is $22,500.
- Apple podasts knows people are listening to you for 80% of a 30-45 minutes episode.
HUGE VALUE
Mike Cotayo - 19 SHOWS
Show | Host | Est Reach |
---|---|---|
1 Command Your Brand Show | Jeremy Slate | 2,000 |
2 Humanity Chats | Marjy | 1,300 |
3 Berg's Base | Aaron Berg | 3,000 |
4 Warriors Unmasked | Clint Malarchuk & Chuck Thuss | 2,000 |
5 Choppin with Fire | Dustin Steffey & Jaden Norvell | 2,000 |
6 Discipline Conversations | Joey Pinz | 214 |
7 Hey Poopy | Dave & Ellen | 2,000 |
8 Standup Comedy "Your Host and MC" | Scott Edwards | 1,700 |
9 There It Is Podcast | Jason Farr | 2,000 |
10 Ross Purdy Destroys Comedy | Ross Purdy | 2,000 |
11 The Planet Comedy Podcast | Kyle Richey | 2,000 |
12 Grade A Nation | Chris Thomas | 1,900 |
13 Dumb Pitches | Monica Nevi | 2,000 |
14 Fascination Street | Steve Owens | 2,000 |
15 Behind The Funny | Scott Higgins | 2,000 |
16 The Art of Bombing: A Podcast About Stand-Up Comedy | Blitzed Entertainment- Dan Bublitz Jr | 2,000 |
17 The Slaptail Squad | John Beavers | 2,000 |
18 Straight Outta Funny | Rohit Menon | 6,000 |
19 Hope Illuminated Podcast | Dr. Spencer-Thomas | 1,700 |
Podcast Program Est. Total Reach | 37,814 | |
Podcast Program Ad Rate Total Value($25/CPM*30Min) | $28,360.00 |

Mike Cotayo has been captivating audiences for over 20 years. His style is a blend of high-energy performance, quick wit, and engaging crowd work.
Mike Cotayo
comedian
Analyzing Our Results…
Our goal was to get Adi next to top influencers as the positioning for her program was to build her influence personally as well as increase the exposure of Teami Blends.
We got her booked on many high visibility shows as for her the quality of show and the quality of the influencer that she was spending time with was vital to brand growth.
We connected her with awesome influencers like Elena Cardone, Brad Lea, Sunny Lenarduzzi and Chalene Jonnson; vital to her branding and the company branding.

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