Behind every client placement at Command Your Brand is a team of PR strategists who handle show research, pitching, booking, messaging, and repurposing so the client can focus on performing. These specialists match each founder to the right audiences, prepare them to deliver, and turn each appearance into lasting authority. The strategy and execution are what produce consistent results. Here is how the team works.
The Experts Behind the Spotlight
At Command Your Brand, every podcast appearance is a carefully planned step toward greater visibility, authority, and impact.
But behind the mic is a dedicated PR team shaping the message, targeting the right audiences, and maximizing every opportunity for lasting influence.
In this article, we introduce the professionals who work behind the scenes to guide our clients—from founders to executives, creatives to changemakers—through personalized PR campaigns that get results.
Meet the Team Behind the Strategy
Rebecca Shumel
Director of Client Strategy – Brooklyn, NY
Rebecca guides our clients through every stage of their podcast strategy—from message development to promotion. With a background in theatrical design and media strategy, she helps clients amplify their voice and align their interviews with meaningful, mission-driven goals.
Clarisse Gomez
PR Assistant & Course Support – Manila, Philippines
Clarisse keeps our PR engine running with precision. She manages campaign logistics, supports our course platforms, and ensures our systems stay organized and efficient—making her a vital part of our day-to-day operations.
Junnie Rodriguez
Onboarding Specialist – Manila, Philippines
Junnie leads the client onboarding process and ensures a seamless transition into our programs. She also oversees campaign completion and quality checks, helping us maintain the high standards our clients rely on.
Why Our Team Delivers Results
Our PR professionals bring together diverse backgrounds, media insight, and operational expertise to deliver:
- Strategic story positioning tailored to your brand
- Targeted podcast outreach to maximize exposure
- Relationship-building with top hosts and producers
- Seamless onboarding, campaign tracking, and reporting
- Support that turns interviews into long-term brand assets
From initial consultation to final campaign review, our team is committed to positioning you where your message matters most.
More Than Publicists—Strategic Partners
The Command Your Brand PR team is more than a group of publicists.
We’re strategic partners dedicated to amplifying your voice, strengthening your visibility, and helping you grow your influence—one expertly planned podcast appearance at a time.
If you’re ready to work with a PR team that understands how to turn podcast interviews into high-value brand strategy, let’s start a conversation.
Schedule a discovery call and meet the team behind the results.
Frequently Asked Questions
Who manages my podcast PR campaign at Command Your Brand?
A dedicated team of strategists handles research, pitching, scheduling, and messaging, coordinating each step of the campaign on the client’s behalf.
What does a podcast PR strategist actually do?
They identify target shows, craft and send pitches, secure bookings, prepare the guest’s messaging, and repurpose each appearance for ongoing reach.
How much of my time does podcast PR require?
Most clients spend their time recording interviews and approving messaging while the team manages outreach and logistics.
How does CYB match clients to the right podcasts?
Strategists analyze the client’s ideal audience and goals, then target shows whose listeners align by industry, seniority, and intent.
What makes a professional PR team better than booking myself?
A team brings established relationships, proven pitching systems, and the capacity to run a consistent campaign at a scale individuals rarely sustain.
