Why Your First Media Placement Should Be a Podcast, Not Forbes
Rethinking the “Forbes First” Mindset If you ask most founders, coaches, or CEOs what their dream media placement is, you’ll probably hear: 👉 “I want to be featured in Forbes.”…
The Difference Between Being Known and Being Trusted
Visibility vs. Credibility in 2025 In today’s world, everyone is trying to get noticed. Social media is flooded with “personal brands,” ads are everywhere, and traditional PR still prioritizes mentions…
How to Use Podcast Interviews to Build Thought Leadership
Why Podcasts Are the Authority Platform of 2025 In 2025, building thought leadership is no longer about being quoted in a press release or getting five minutes of TV airtime. …
What Is Thought Leadership PR? (And Why It’s Not Traditional PR)
The Evolution of PR in the Digital Age The world of public relations has changed dramatically. Traditional PR once meant press releases, magazine features, and hoping for a mention on…