In 2025, Spotify, Apple Podcasts, and YouTube hold the largest shares of podcast consumption, with Spotify and YouTube gaining ground as video becomes central to the medium. Apple Podcasts retains…
In 2025, the fastest-growing podcast genres are true crime, news and politics, comedy, health and wellness, and business, with society and culture and education close behind. True crime and comedy…
Gen Z is reshaping podcasting in 2025 by treating it as a visual, social, and interactive medium rather than a purely audio one. They discover shows through clips on TikTok,…
Nonprofits are embracing podcasting in 2025 because it is a low-cost, high-trust way to tell stories, deepen donor relationships, and reach supporters directly without competing for space in crowded social…
In 2025, the typical podcast listener tunes in several times a week, consumes multiple episodes per week, and listens most often on a smartphone during commutes, workouts, and chores. Sessions…
About This Episode: Discover the podcasting secrets every CEO must know. In this episode of the Command Your Brand Show, host Josh Silvestro sits down with Jeremy Ryan Slate, the…
Power listeners are the heavy-consumption audience who account for a disproportionate share of all podcast listening in 2025, often consuming many hours and multiple shows every week. They are loyal,…
Podcasts rank among the most trusted media in 2025, consistently outperforming social media and traditional advertising and rivaling or exceeding many news outlets in perceived credibility. The intimacy of the…
Podcasting Has Gone Global In 2025, podcasting is no longer a Western phenomenon. What began as a niche medium in the United States has become a truly global force, reshaping…
The Shift in How Authority Gets Built In 2025, the executives who command the most influence in their industries are not the ones spending the most on advertising. They are…
